Privacy Policy

Effective date: September 28, 2026

Last updated: September 28, 2026

Slickerbook, LLC (“Slickerbook,” “we,” “us”) operates the website at slickerbook.com and the scheduling application at slickerbook.app (together, the “Service”). This policy explains what information we handle, why, and what choices you have. You can reach us at [email protected] for any privacy question.

We are a small company. This policy is written to be read, not to be survived.

1. The two roles we play

How we handle information depends on whose information it is. This distinction matters, so it comes first.

When you are a groomer with a Slickerbook account, we decide how your account information is used, and we are responsible to you for it. In legal terms we are the controller of that information.

When you enter information about your clients and their pets — names, phone numbers, addresses, appointment history, notes, photos — that information belongs to you and your business. We store and process it only to run the Service for you, on your instructions. In legal terms we are a processor, and you are the controller.

What that means in practice: if a pet owner asks to see or delete their information, that request goes to the groomer they booked with, not to us. We will help that groomer act on it, but the relationship is theirs. We do not use client and pet records for our own purposes, do not analyze them to build products for other groomers, and do not sell them to anyone.

2. Information we collect about account holders

When you create or use a Slickerbook account, we collect:

Account details — your name, business name, email address, phone number, and password (stored only as a cryptographic hash, never in readable form).
Billing information — your plan, seat count, and billing history. Card details are handled by our payment processor and are never stored on our systems.
Usage and device data — pages and features used, timestamps, IP address, browser type, and operating system. We use this to keep the Service running and to understand which features get used.
Location while driving (Android app) — when a groomer taps “Start drive” in the Slickerbook Android app, the app shares the vehicle’s GPS position with the Service until the stop is reached, the appointment moves on, or the groomer stops sharing. A notification is shown on the phone the whole time. These positions are used for one purpose only: to give the client an accurate arrival time and to send the on-the-way, running-late and almost-there texts your company has switched on. They are kept as part of that appointment’s drive record, which belongs to your business. Slickerbook does not save your location for its own use. We do not build a history of where the van has been, we do not analyze travel patterns, and we do not use it for anything beyond the arrival estimate and the messages for that one appointment. The drive record holds the most recent position reported, not a running track of the route travelled; each new position replaces the last. We do not collect location at any other time, and the web version of the Service reads your position only at the moment you tap “Start drive”.
Communications — messages you send us by email or through support, and our replies.

3. Information you put into the Service

Groomers enter and generate information in the course of using Slickerbook, including:

Client names, phone numbers, email addresses, and service addresses
Pet names, breeds, coat and behavioral notes, medical or handling notes, and grooming history
Appointment records, service history, and pricing
Photographs of pets, including before-and-after grooming photos
Notes you write

This is your business data. We hold it so the Service can work, and for no other reason.

Photos. Pet photos are stored in encrypted object storage. We do not use them for marketing, do not use them to train machine learning models, and do not make them public. If you share a photo through the Service — for example, sending a finished-groom photo to a client — that sharing happens because you chose it.

4. Information collected from your clients

When a pet owner books through your Slickerbook booking page, they provide their contact details, their pet’s details, and their appointment preference directly. That information goes into your book. We handle it as your processor, on the same terms as everything else in Section 3.

5. How we use information

We use account-holder information to:

Provide, maintain, and secure the Service
Process payments and manage subscriptions
Send transactional messages — confirmations, password resets, billing notices, and service announcements
Respond to support requests
Diagnose problems, prevent abuse, and improve the product
Comply with law

We use aggregate, de-identified usage patterns to decide what to build. That analysis never involves identifying a groomer’s clients or exposing one groomer’s data to another.

6. What we do not do

We do not sell personal information. Not to advertisers, data brokers, marketing companies, or anyone else. There is no version of the Service where your client list becomes a product.
We do not use your client or pet data to train AI models.
We do not show third-party advertising in the Service.
We do not send marketing messages to your clients. Messages sent from your account go out because you configured them.
We do not save your driving location for our own use. See Section 2.

7. Text messages and email

Slickerbook sends text messages and emails on behalf of groomers — appointment confirmations, reminders, and on-the-way notices. Text messages are delivered as SMS or, where the recipient’s phone and carrier support it, as RCS, with SMS used whenever RCS cannot reach someone. RCS can report that a message was delivered and that it was read; when a recipient’s phone reports that, we record it so the groomer can see whether their message arrived. Recipients can turn read receipts off in their phone’s messaging settings.

If you are a groomer: you are responsible for having the consent required to text your clients, and for honoring opt-outs. The Service provides the tools; the legal obligation to obtain consent is yours. This is set out further in our Terms of Service.

If you are a pet owner receiving messages: reply STOP to any text to stop receiving them, whether it arrived as SMS or RCS. Opt-out is processed automatically and immediately. Message and data rates may apply. To ask about your information, contact the grooming business you booked with — they control it.

RCS branding applications. A groomer may apply to have RCS messages delivered under their own business name and logo instead of Slickerbook’s. To register that sender, the carriers require information about the business, and we collect it in the application: the business name and a description, a logo and banner image, contact details, the name and contact details of an authorized representative, the business’s EIN and address, descriptions of how consent is collected and of expected message traffic, sample messages, screenshots of the opt-in flow, a short use-case video, and phone numbers for test devices. We share that information with Twilio, with Google and the mobile carriers, and with the third party that verifies senders on their behalf (currently Aegis Mobile), solely to register and verify the sender. The logo, banner, screenshots, and video are published at a public address on the groomer’s Slickerbook subdomain so that reviewers can retrieve them; anyone with the link can view them, and the publication ends when the application is withdrawn or the account is closed. Registering a sender is a manual process: roughly 7 days on our side to build it, then a carrier review that typically takes four to six weeks and is outside our control. SMS messaging works without it throughout. We keep the application for as long as the sender is active and for a short period afterward.

8. Cookies and similar technologies

The marketing site at slickerbook.com uses minimal cookies and no third-party advertising trackers.

The application at slickerbook.app uses cookies that are strictly necessary to keep you logged in and to keep your session secure. These cannot be turned off without breaking the Service.

We do not use cross-site tracking, advertising pixels, or session-recording tools.

9. Who we share information with

We share information only with service providers who help us operate, and only to the extent needed. Our current providers:

Provider	Purpose	What it handles
Daedalus WorkBench, LLC (our affiliate)	Application and database hosting	All Service data
Cloudflare	DNS, network security, object storage	Traffic and stored files including photos
Twilio	Text and RCS message delivery	Recipient phone number, message content, and delivery and read status
Google and the mobile carriers (through Twilio)	RCS sender registration and message delivery	RCS message content; for a groomer’s own sender, the business identity details and brand assets in their application
Aegis Mobile (through Twilio)	Verification of RCS sender applications	Business identity details supplied in a groomer’s application
Postmark	Transactional email delivery	Recipient email address and message content
Stripe	Subscription billing	Billing contact and payment details
Square, PayPal	Groomer’s own payment processing	Handled under your own agreement with them

We keep this list current. Material changes will be reflected here.

We may also disclose information when required by valid legal process, when necessary to protect rights or safety, or in connection with a merger or acquisition — in which case we will give notice before your information becomes subject to a different policy.

10. Payments

Slickerbook is never the merchant of record for grooming services. When a pet owner pays a deposit or a bill, the money moves through the groomer’s own Square or PayPal account directly to the groomer. We never hold, route, or take a cut of those funds, and we do not store card numbers. Those transactions are governed by the groomer’s agreement with their processor.

For Slickerbook subscription payments, Stripe handles your payment details. We never see your full card or bank information; we receive only confirmation that a payment succeeded and the minimum needed to reconcile your invoice.

11. How long we keep information

Active accounts — for as long as the account is open.
After cancellation — your data remains available for export for 30 days, then is deleted from active systems within 60 days.
Backups — encrypted backups are retained for up to 90 days and then overwritten on a rolling basis. Data deleted from active systems may persist in backups until that cycle completes.
Billing records — retained for seven years, as tax and accounting rules require.
Support correspondence — retained for up to three years.

12. Security

We protect information with encryption in transit and at rest, hashed passwords, access controls limiting internal access to what is necessary, encrypted backups, and regular patching.

We will not tell you our systems cannot be breached, because no one can honestly say that. If a breach affects your information, we will notify you as required by applicable law and tell you what we know as we know it.

13. Your choices and rights

If you have a Slickerbook account, you can:

See and correct your account information in your settings
Export your data, including client and pet records, at any time from Settings → Export
Delete your account from Settings → Delete Account, which begins the deletion timeline in Section 11
Ask us what we hold about you, by emailing [email protected]

If you are a pet owner whose information is in a groomer’s book, contact that grooming business. They control that data and we act on their instructions. If you are not sure who to contact, write to us and we will point you in the right direction.

State privacy rights

Residents of California, Colorado, Connecticut, Virginia, and other states with consumer privacy laws may have additional rights, including to know, correct, delete, and to appeal a refusal. We honor these requests regardless of whether we are legally required to.

Because we do not sell personal information or use it for cross-context behavioral advertising, there is nothing to opt out of on those fronts.

To exercise any right, email [email protected]. We respond within 45 days. We will not discriminate against you for making a request.

14. Children

The Service is a business tool for adults. It is not directed at children, and we do not knowingly collect information from anyone under 13. If we learn we have, we delete it.

15. Where we operate

Slickerbook is a United States company and the Service is offered only to users in the United States. Information is stored and processed in the United States. We do not currently offer the Service in the European Union, the United Kingdom, or elsewhere, and this policy does not attempt to address those regimes.

16. Changes to this policy

We will update this page when our practices change and revise the “Last updated” date. For material changes, we will email account holders at least 14 days before the change takes effect.

17. Contact

Slickerbook, LLC
[email protected]

If you have a concern about how we handle information, email us first — we would rather fix it than have you go anywhere else.